Data Analysis BUS 304

College of Business Administration

California State University San Marcos


Contents:


Course Information:

 


Textbook:

 

Required Text:

 

D. F. Groebner, P. W. Shannon, P. C. Fry, and K. D. Smith, "Course in Business Statistics". Prentice Hall, 4/E 2006.

 

Other References:


Course description and objectives:

In  order to stand out in today's competitive job market, new business school graduates need to bring to an organization special skills and abilities that give them the potential to hit the ground running and contribute immediately. One area where a student can have an immediate competitive advantage over both new graduates and existing employees is in the application of statistical analysis skills to business problems. Our intent in this course is to build your statistical back ground and to give you the statistical skills necessary to meet the needs of business and the real-world decision-making problems. In this course, we discuss real-world applications as a motivation for learning business statistics. We will focus on decision making and business applications and provide you with an understanding of the roll of business statistics in decision making.

To enhance the students' appreciation for business statistics, we emphasize computer-based analysis, rather than manual computation. To this end, Microsoft Excel is used extensively throughout the course. Minitab may also be used as a supplement to Excel.


 


Learning Outcomes:

Following this course the students should

 


Course Requirements:

 

Your course grade will be based on 4 exams, 4 homework assignments, a team project and class participation.

 

Homework assignments: (30%)

Team Project and group presentation: (10%)

Exam 1: Chapters 1-3, (10%)

Exam 2: Chapters 4-5, (10%)

Exam 3: Chapters 6-8, (10%)

Final Exam: Chapters 1-8, 14, and 14 (cumulative), (30%)

Homework assignments:

 

Homework assignments are designed to help you learn the mechanics of the methods discussed in class and to give you an opportunity to apply these concepts in a straightforward manner. In addition to their value as learning exercises, doing a careful and thorough job on the homework assignments is the best preparation for the examinations of the course.

Homework policy:

Team Project and group presentation:
The objective of this is to permit students to tailor the course to their own interests, whether they are in HTM, GBM, M&M, or Accounting/Finance. The project is designed to acquaint students with one specific area of application of statistics. Each team must submit a one-page proposal on June 25.

Writing Requirement (as stated in the catalog): All CSU students must demonstrate competency in writing skills as a requirement for graduation. This requirement mandates that every course at the university must have a writing component of at least 2500 words (approximately 10 pages). To achieve this requirement in this course, each team is required to present their findings in the last week of class and hand in a final report. The general plan of the final report is as follows:

Sample projects from previous years are available in my office.

Grading Standards:

 

94-100

90 < 94

85 < 90

80 < 85

75 < 80

70 < 75

65 < 70

60 < 65

0 < 60

A

A-

B+

B

B-

C+

C

D

F



 

Tentative Course Schedule:

 

 

Date

Topics

Notes, Assignments, etc.

Week 1

Chapters 1-3 Descriptive Statistics

·         Histogram, charts and graphs

·         Measure of central tendency and variation

·         Coefficient of variation

·         Standardized data values

 

 

 

M June 11

Exam 1

Assignment 1 due

Week 2

Chapters 4 and 5 probability

·         Probability rules

·         Binomial distribution

·         Normal distribution

 

 

M June 18

Exam 2

Assignment 2 due

Week 3

Chapters 6-8 Sampling distributions

·         Sampling distribution

·         Confidence Intervals

·         Sample size

·         Hypothesis testing

 

 

M June 25

Exam 3

Assignment 3 due

Project proposal due

Week 4

Chapters 13 and 14  Regression Analysis

·         Correlation coefficient

·         Significance test

·         Simple linear regression

·         Multiple linear regression

 

 

M July 2

Exam 4

Assignment 4 due

W July 6

Project Presentations

Final Project due

 

Academic Honesty Statement: Students will be expected to adhere to standards of academic honesty and integrity, as outlined in the Student Academic Honesty Policy. All written work and oral presentation assignments must be original work. All ideas/material that are borrowed from other sources must have appropriate references to the original sources. Any quoted material should give credit to the source and be punctuated with quotation marks.

 

ADA statement: Students with disabilities who require reasonable accommodations must be approved for services by providing appropriate and recent documentations to the Office of Disabled Student Services (DSS). This office is located in Craven Hall 5205, and can be contacted by phone at (760) 750-4905, or TTY (760) 750-4909. Students authorized by DSS to receive reasonable accommodations should meet with me during my office hours in order to ensure confidentiality.

NOTE: It is the student’s responsibility to understand and follow the University Policies as stated in the catalog.